Stephanie (Larosiliere) Guthrie ’99, a member of Kellenberg Memorial’s Alumni Board, graduated from Binghamton University with a Bachelor of Science degree in English. After working for some of the top publishing brands since 2005, Stephanie currently serves as senior director of digital brand partnerships at The Arena Group, where she oversees the pharmaceutical and health categories. She is also a member of the DEI Council which is a diverse, employee-led group that identifies diversity, equity, and inclusion needs within the organization and provides plans, initiatives, and budgeting resources. Stephanie currently resides in Oakland Gardens, NY, with her husband, Marlon.
What inspired you to pursue a career in digital marketing?
Sales is one of the most important social professions you can choose from and I have always been interested in people and loved interacting with them. My first sales job was in retail during college and I knew I wanted to make a career out of it. Being in sales gives you the opportunity to constantly grow and evolve your skills. I’ve been in sales for nearly 20 years and I’m still learning. I love the relationships that I’ve built throughout the years with all of my clients. It’s exciting and challenging at the same time, but also extremely rewarding and fulfilling when you are able to help your clients achieve their marketing goals
How do you think your time at Kellenberg Memorial helped to prepare you for your success in your academic and professional pursuits?
To this day, attending Kellenberg has been one of the highlights of my life and one of the best experiences. The education was obviously top-notch and set me up for success in college and beyond. Being able to be a part of so many clubs and activities that were offered gave me the opportunity to meet so many different people (outside of my core group of friends) – not to mention socialize outside my comfort zone which helped me grow as a person upon leaving Kellenberg. All the guidance from teachers and coaches was truly remarkable.
Do you have any advice for current students or young alumni who are interested in pursuing a career in digital marketing?
It’s not the easiest field to break into and working your way up is usually the best route… especially if you want to work in the publishing and media space. A lot of the young salespeople that I’ve worked with started out as sales assistants just to get their foot in the door. I think that’s the most important piece of advice that I can give! If there is an opportunity to intern, then go for it! If you are past the intern phase then tap into your social network to see if there is anyone in the field that can help you get your foot in the door. It’s all about networking and building relationships!
Do you have any favorite teachers, coaches, or club moderators from your time at Kellenberg Memorial?
This is always such a tough question to answer because I truly learned from every single one of the faculty and staff I encountered at KMHS. With Kickline and Blue & Gold being a big part of my experience during my time at Kellenberg, I of course formed close bonds with Coach Sav and Coach Di Paolo. I want to send a special shoutout to Mr. Huggard, who has always kept in touch with me since graduating! I’m now part of the Alumni Board because of him and am thankful I can now contribute in a meaningful way to the future of Kellenberg Memorial.